Apparel
In support of our diverse community of Principal employees and customers, we have removed “Men’s” and “Women’s” from our clothing categories. To create a more inclusive, enjoyable shopping experience, apparel is now organized by category with clear product descriptors. Each item includes measurements and indicates whether it features feminine sizing [fits a body with curves], masculine sizing [fits a less curvaceous body], or gender-neutral sizing [fits all body types]. We know we will continue to learn and evolve, and we believe this change is an important step that reflects our company values.